Well it finally happened, and we have Copyblogger.com to blame. November is their write an eBook in 30 Days Challenge and I’ve finally run out of excuses to keep postponing the goal.

I’ll never be completely ready. So I’ve decided to finally write it. My quest at putting together 20,000 words that people will find useful begins today.
So what’s it about?
The working titles are Equalizing Negotiations: Being Bigger at the Table and The Toughest Negotiator: The Power of Belief in Negotiation. Neither of which I’m overly happy with, but they’re a start.
As startup, or entrepreneur, you often find yourself negotiating with much larger entities (if you’re lucky). Asymmetric negotiations can be challenging and it’s easy to feel like the underdog and to concede unnecessarily or negotiate from a position of fear.
Whether you’re negotiating a sales contract for your first big deal or if you’re selling your company to a Fortune 100 company there are some things that will not only get you to the table, but also make you more effective when you arrive.
But it’s not really about negotiation
The toughest negotiator you will ever face is not across the table. She’s inside your head, and most days she’s a real bitch. (click to tweet that).
Before you can even sit at the big kids table you have to slay a few internal dragons to earn your spot. This book starts there. We’ll see what comes out the other side here in a few weeks.
Why Write It?
There are few things I love more than the art of the deal. When people or companies come together and create something bigger themselves combined, something magical happens.
But it’s not just that.
I’ve negotiated a lot of deals in my life. Some have went really, really well. Some have imploded. Hopefully, my life experiences can help younger versions of myself succeed where I’ve failed.
Wanna Help?
In order for this project to really work, and me not to drive myself off a cliff in the process, I need your feedback. Collectively, you all have far more life experience than I do, and that’s valuable.
Push my ideas. Challenge them with your own experiences. Make them better, for all of us.
Tomorrow, I should have the abstract done. If you have ideas, suggestions or requests – please comment. Also, if you’re interested in reviewing, editing or contributing. Let me know, I’d love your help.
Here we go, if you want to follow along, make sure to subscribe on the right.




